If there’s one thing we can all agree on about the commercial real estate industry, it’s that it’s complex. This is especially true from the CRE stakeholders’ perspective, whether it’s an active team member, a supervisor or an investor. According to a global survey by KPMG (Confronting Complexity: Research Findings and Insights), more than 94 percent of commercial real estate executives “identified complexity as their greatest challenge.”
There are two ways to address complexity: 1, present and manage information in a way that’s easier to understand; and 2, involve the parties challenged by complexity. Those who participated in the above survey agreed, as 84 percent of them pointed to technology (and specifically information management) as the solution for CRE complexity. Let’s discuss why CRE software is that solution and, more importantly, why stakeholders will love it.